Lauder Reorganizes North America Business

The Estée Lauder Cos. is reorganizing its North America operations, according to an internal memo obtained by WWD. The memo, circulated June 23, said Lauder will continue to pivot toward online, digital and omnichannel selling in order to drive growth in North America as part of the company’s Post-COVID Business Acceleration Program. The plan is also meant to optimize teamwork […]

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Tmall Broadens Beauty Product Development Reach

PARIS – Alibaba’s business-to-consumer platform Tmall keeps broadening its scope as a beauty product developer in China. On Thursday, Beiersdorf AG revealed that its NX Nivea accelerator is expanding into the country through a partnership with Tmall to co-incubate Chinese beauty startups. The news came two weeks after information was released that Tmall and Swiss fragrance and flavors supplier Givaudan […]

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Trendalytics: Lipstick Searches Soar Amid Pandemic Recovery

Lip cosmetics may have been the hardest-hit category in prestige beauty in 2020, but new data suggests it’s headed for a rebound. Data from Trendalytics shows triple-digit search volume growth in several searches around lip cosmetics, which the firm attributes to changing CDC guidelines around mask wear. Long-wear lipstick grew 1,135 percent year-over-year, while shimmer lip gloss, plum lipstick and […]

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How Beauty Brands Are Celebrating Pride Month

With most Pride festivities nationwide back on in the wake of the pandemic, beauty brands have a slew of activations, discounts and product offerings to celebrate Pride Month. The Estée Lauder Cos. is hosting a roundtable discussion on genderless beauty, to take place on June 29. The event, which will be open to the public, will include panelists Rob Smith, […]

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Shiseido Launching Three Perfume Brands on Tmall

PARIS – Shiseido Co. Ltd. is introducing three of its fragrance brands – Issey Miyake, Narciso Rodriguez and Serge Lutens – to Tmall in China as part of its drive to expand business in the country and the broader Asia-Pacific region. In China, where fragrance remained unpopular for many years after the Cultural Revolution in the Sixties, there is a […]

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D-to-c Drugstore Athena Club Raises $15M VC Round

Athena Club, a direct-to-consumer operation that sells grooming, wellness and period products, has raised a $15 million Series A round of funding. The round was co-led by Cue Ball Capital, with participation from Shazi Visram, founder and chief executive officer of Happy Family Organics; Stefanie Jay, chief business and strategy officer of eBay, and existing seed investors. So far in […]

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The Future of Makeup, According to Anastasia Soare, Sir John Barnett and Laney Crowell

Skinimalism, the term coined to describe the blending of makeup and skin care, is what excites Sir John Barnett most these days. “Clients are looking to a more holistic approach to their lifestyle, their diets, their families, their children,” said the makeup artist, who’s worked with the likes of Beyoncé and Priyanka Chopra. Cosmetics is no different, he said: “It’s […]

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EXCLUSIVE: Iggy Azalea Releases First Fragrance

Iggy Azalea launches her own fragrance today, “Devil’s Advocate,” as part of her new line Parfum De Azalea. “It’s representing that unabashed, unafraid, naughty side of yourself,” she said of the devilish figure illustrated on the sleek, dark bottle. In the image, a pink, nude outline resembling Azalea is seen embracing a red, horned silhouette. “It’s meant to be a […]

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